Sales script

CALL SCRIPT

Task 1: Talk and introduce the company to decision maker

Hi there,

Is this ___________________ dance studio? May I speak to the studio manager?

Studio: What is this about? Who are you?

My name is ________________ and I am calling from Aceki Dance Supplies. May I know who is that on the line?

Write Studio person name: __________________

Caller: Hi, ________________ Are you the studio manager?


Studio: Manager is not around ---> Actually this is quite urgent, can I have his or her contact number? What is his name? (If Studio still refuse to give ---> Its ok, what time will he be back, I can call him later.)

Studio asks for our contact - -> I'm actually calling from Singapore. I can pass you my Singapore number, my email and skype account. My email is ______@aceki.com, you can also reach me at skype: _________ and my Singapore number is (+65) 97333 762

If Studio appears to be reluctant to help,

OR

Customer: I am the manager. How can I help?

I'm calling from ACEKI Dance shoes manufacturing company. Its a Singapore based company specializing in making quality dance shoes for the international market. We carry more than 20 International brands currently. Our Salsa dance shoes and worn by many world class Salsa teachers like Eddie from USA and Oliver and Luda from Australia.

Can you spare me a few minutes just to help me understand the dance shoes market in your city?



Task 2: Find out if the Studio is currently selling dance shoes to their students

1. Are you currently importing dance shoes to sell to your students?

Studio: No, I am not importing but I am selling a local brand / taking stocks from a local supplier.

Caller: Why Not? (Why don't you import directly to sell?)

(Record down the reasons. If the above open-ended question is not working, try to ask leading questions to find out the real reasons in a friendly way)

Answer: _____________________________________________

Example: Is it due to quality or storage issues? Or shipment and pricing issues?

[Note: anything above US$250, Aceki will cover shipment]

We have clients who started importing shoes from us and they are earning extra income and saving their students the trouble to buy from elsewhere.


OR

Studio: Yes. I am currently selling shoes to my students

Caller: What types of dance shoes are you selling? Answer: _________________

Caller: Where do you get your shoes supplies from? Answer: _________________

Caller: Are you satisfied with your supplier? How can your current supplier improve?
Answer: _____________________________________________

Caller: What brands do you currently carry? Answer: __________________


Task 3: Find out more about the Salsa dance shoe market in City

Caller: Just to help me understand more about the Salsa dance shoes market in your city, ...

Caller: What is the average price a student is willing to pay for a typical pair of Salsa shoes in your city?
Answer: _________________

What are the common sizes? Answer: _________________

What are the most sellable colours? Answer: _________________

What are the difficulties in selling dance shoes? Answer: _________________

What types of shoes are easiest to sell? Answer: _____________________

Which height is the most popular? 2.5-inch, 3-inch or 4-inch? Answer:__________________

Task 4 - Call Ending / Sales Closing Script

Caller: Would you be keen to order a shipment of shoes directly from us the manufacturer? The shipment should reach you in 2-3 weeks which you can already start to take orders from your students.

Studio: Em.. I blah blah blah (excuses)
Caller to note the excuses:

Excuses: _________________________________________________

Caller: Why not this way, let me email you a price list of shoes which I think you can immediately sell to your students. The profit margin for you is much higher because we are the manufacturer.


Studio Manager Email: ________________________________

Studio Manager Mobile: ________________________________


Rate the chance of them placing an order from us in the next 1 month of TLC:

1 - Less than 10% chance
2 - Between 10 - 40% chance
3 - Around 50% chance
4 - Above 60% chance
5 - Above 90% chance!


Name of Aceki Account Manager : _____________________

Date / Time of Report: ________________________